Samantha joined the Michael Cassel Group in May 2014 during preparations for the Australian première of Cameron Mackintosh’s Les Misérables in Melbourne. In her role as Marketing and Finance Assistant, Samantha is responsible for assisting the Head of Marketing and the General Manager, Finance across all marketing and finance functions.
Samantha graduated from the University of Wollongong, having studied a double degree: Bachelor of Commerce and Bachelor of Communications and Media Studies, majoring in Advertising and Marketing and Public Relations with a minor in International Studies. During her studies, Samantha studied abroad at Lancaster University in the United Kingdom. In London, Samantha worked at AKA on productions such as Walking with Dinosaurs – The Arena Spectacular, The Commitments and Shrek the Musical.