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The Michael Cassel Group is a live entertainment company formed to produce the world’s greatest musical and theatrical productions, live entertainment experiences, marquee events and concert attractions.

Current productions include the Australian Premiere of Harry Potter and the Cursed Child, now playing at Melbourne’s Princess Theatre.

In March 2021, Michael Cassel Group will premiere the landmark, multi-award-winning musical Hamilton at the Sydney Lyric Theatre.  

Internationally, the company is producing the worldwide touring production of Disney’s The Lion King in celebration of its 20th anniversary on stage. 

Previous productions include Rita Wilson, the opening celebration of the ICC Women’s T20 World Cup 2020, Tina Arena, Lea Salonga in Concert (2019), The Royal Edinburgh Military Tattoo, Celeste Barber: Challenge Accepted, Priscilla Queen of the DesertBeautiful: The Carole King MusicalLes MisérablesKinky BootsSingin’ In The RainLea Salonga in Concert (2017) and Darren Criss: Intimate and Live. On Broadway and West End, productions include Dreamworks’ The Prince of Egypt, Pretty Woman: The Musical and The Cher Show.

In addition to the group’s expanding theatrical interests, the company represents former Australian Prime Minister, the Hon. Julia Gillard AC, journalist and broadcaster Liz Hayes, former Olympian and global sporting administrator Lord Sebastian Coe CH, KBE and media personality Sami Lukis.

Latest News


Former Disney executive Jane Abramson to lead ever-growing development slate as Michael Cassel Group continues its international expansion into the world ‘s top theatre markets.

Jane Abramson will join Michael Cassel Group, one of the world’s leading theatre producers, as Head of Creative Development, the company’s first appointment based in New York City.

Abramson will report to Head of Production, Todd Lacy and be responsible with Mike McLeish, Director of Creative Development, for identifying, nurturing and delivering the company’s many theatrical development projects. The appointment is part of the company’s global expansion, focussed on the creation of original, high-quality theatrical content.

Abramson joins Michael Cassel Group from Disney Theatrical Group, where she held the role of Director, Creative Development. A producer and creative executive, Abramson has spent much of the last two decades developing and managing new Broadway musicals for Disney Theatrical Group including Frozen, Aladdin, Newsies, The Little Mermaid, Mary Poppins and The Lion King along with regional, international, and developmental productions of Hercules, Freaky Friday, The Jungle Book, The Hunchback of Notre Dame, Shakespeare in Love, Aida, Tarzan, Peter and the Starcatcher, High School Musical and Beauty and the Beast.

“New York City is arguably the theatre capital of the world, and this was a move we knew we had to get right,” said Michael Cassel, CEO/Producer.

“Jane is one of the most accomplished creative executives working in our industry and her reputation is second-to-none. Her experience collaborating with authors, composers, directors and creative teams across the globe, combined with her experience in nurturing new work, will help accelerate our focus on creating quality theatrical entertainment. Jane’ s presence in New York allows us not only the opportunity to realise our work internationally but also helps put us at the centre of new ideas, stories and theatrical IP. ”

Todd Lacy, Head of Production, said: ” Jane’s extensive experience in theatrical development, as well as her incredible passion for this industry, makes her an invaluable new member of our team. ”

In 2018, in collaboration with her Disney colleagues, Abramson co-founded and co-produced the landmark event Women’s Day on Broadway which has now grown from an annual forum to year-round programming. Independently, Abramson co-founded the non-profit production company PenneySeal Productions and produced original plays, musicals and short films featured at the New York International Fringe Festival, Summer Play Festival and the New York Musical Theatre Festival. Abramson co-founded and serves as the Managing Director for Two Turns Theatre Company, a non-profit theatre company providing new takes on classic works in environmental settings. Abramson is a Board Member for the Prospect Theater Company and is an Industry Specialist for The Broadway League, The National Trade Association for the Broadway Theatre Industry.

On her appointment, Abramson said: “

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Michael Cassel Group has today announced that media executive Lucie McGeoch will join the company as Director, Client Management.
Lucie will lead the management of current clients including former Australian Prime Minister, the Hon. Julia Gillard AC, journalist and broadcaster Liz Hayes, former Olympian and global sporting administrator Lord Sebastian Coe CH, KBE and media personality Sami Lukis. McGeoch will focus on expanding the company ‘s client management representation.

“We are very excited to welcome Lucie to the company,” said Michael Cassel, CEO and Producer.

“Lucie brings deep expertise in media, content and deal-making and will help us build a leading boutique management stable in Australia, representing those who inform, influence and entertain.”

Of her appointment, Lucie commented “I’ m thrilled to join Michael Cassel Group in this

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Multi-award-winning theatrical event Harry Potter and the Cursed Child will resume performances on 25th February, after a hiatus of 49 weeks.  The landmark production suspended a record-breaking run at Melbourne’s Princess Theatre after public health measures were imposed by the government due to COVID 19.

Producers Sonia Friedman, Colin Callender, and Michael Cassel added: “We would like to extend our heartfelt thanks to all Victorians and the State Government for their commitment during these

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